How to register a business name for the first time if the holder is an individual

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You can lodge an application for a business name online from your ASIC Connect account.

This guide explains how to apply for a business name if the holder is an individual (sole trader). Other business name holder types will result in different screens and questions being asked. 

You must have an ABN or an ABN application reference number to apply for a business name (unless an exemption applies).

Please note: if you are in the process of reinstating a cancelled ABN you will need to wait for this to be finalised with the Australian Business Register before you apply for a business name with ASIC. 

We have different payment methods you can use to pay your registration fee. These include paying online by credit card or later by BPAY or invoice. 

Further assistance using ASIC Connect can be accessed via the Help button at the top right-hand side of the screen. 

Get started

To get started, visit the ASIC website at

  • Click on the blue ASIC Connect box. This will take you to ASIC Connect.

First, you will need to sign up for an ASIC Connect account.

  • Select 'Sign up' in the blue ASIC Connect box.

You can refer to our user guide How to sign up for an ASIC Connect account

You can also choose to log in with an AUSkey.

Read the information about ASIC Connect.

  • Select 'Sign Up' to create a new ASIC Connect account.

Sign up

Enter your email address. This will become your username.

  • Enter a password that is a minimum length of nine characters, consisting of three of the following - lowercase (a-z) and uppercase (A-Z) alphabetic characters, numeric characters (0-9) or special characters (!$#%). It cannot contain any two consecutive characters that appear in your user ID, first name or last name. It must not be one of your previous eight passwords.
  • Enter your personal details (given name, family name, phone).
  • Select a security question from the drop-down box and enter the answer.
  • Tick the box to confirm you have read and accept the terms and conditions.
  • Select 'Create account' to continue.

Log in

We will send an activation email to the email address you provided. This can take up to 15 minutes to reach you depending on your email provider.

After you receive your email, open it, and click on the 'Activate ASIC Connect account' link. If this does not work, you can copy and paste the link from your email into your web browser.

'Log in' using your email address and password provided on the previous screen.

Adding to your business details

When you log into ASIC Connect for the first time, you will be prompted to add business names to your account.

  • If you do not have an existing business name, select 'No'.
  • Select 'Licences and registrations'.

If you do have an existing business name that you would like to link to your account, read our How to link business names to your account user guide.

Register a business name

Select 'Business names registration' from the drop-down box.

  • Select 'Go' to continue.

Read the information about applying for a business name.

  • Tick the boxes under 'Things to be aware of' after you have read and understood the information.
  • Select 'Get Started' to start your application.

ABN options

To apply for a business name, you must have either: 

  • an ABN or
  • an ABN application reference number. 

Select the 'relevant ABN option'. 

  • Enter the 'ABN' or 'ABN application reference number' with no spaces in the field provided. 
  • Select 'Next' to continue.

Business name availability

Enter your proposed business name in the field provided. Select 'Check name availability'.

The name you have entered will be highlighted in either of the following colours: 

  • green - the name is available for registration
  • amber - manual decision is required by ASIC or
  • red - the name is unavailable. You will need to enter another business name. 

Review the existing business names similar to the one you have proposed. 

  • Select your preferred registration period (1 year or 3 years).
  • Select 'Next' to continue.

Note: If you select 'Save & Exit' this will save the application for resuming at a later date. This does not completed the transaction. 

Business name holder details

Enter the business name holder details in the fields provided. 

  • Select 'Next' to continue. 

Note: Some of this information will be publicly available. Select 'How we use your information' for more details.


You must provide an address for service of documents, a principal place of business address and an email address. These addresses are mandatory. An SMS address (mobile number) is optional.

Under the Actions column select '+Add' to add the relevant information.

  • Select whether the address is a street or postal address from the drop-down box and 
  • Enter the address details in the fields provided. 
  • Select 'Save address'.

Repeat the above steps to add the required addresses.

  • Select 'Next' to continue.


Read the eligibility requirements for each person involved in the management of the applicant entity.

  • Tick the box to confirm you have read and understood the information. 
  • Select 'Next' to continue.


Review the business name details. Ensure you check that the business name is spelt correctly. You cannot go back to change this information once the application is complete. 

  • Select 'Edit' to change any details that are incorrect. 
  • Select 'Submit' to continue.


Read the declaration to ensure you agree with the conditions of the transaction.

  • Tick both boxes to confirm you agree. 
  • Select your authority for submitting the transaction.
    • If you are lodging on behalf of the applicant, you can select to add the business name to your ASIC Connect account. 
  • Select 'Next' to continue.


You can choose to pay for your registration using a credit card or BPAY. Alternatively, you can request an invoice to be sent to you and pay later. 

  • Select the 'Pay now' option.
  • Select 'Pay now' to proceed.

Enter your credit card details.

  • Select 'Submit' to process the payment.

If you want to pay at a later date, you can do so by using BPAY or requesting an invoice to be sent to you. 

  • Select the 'Pay later' option.
  • Select the 'Invoice' or 'BPAY' option.
    • If you select 'Invoice', it will be sent to your email address that was added in the transaction.
    • If you select 'BPAY' you will need to print or make note of the BPAY details and process your payment with your financial institution.
  • Select 'Pay Later'.


If you selected 'Pay Now', a confirmation of your transaction will be displayed.

  • Select 'Print the transaction' to download a printable PDF version of the transaction.
  • Select one of the links under What else can I do for more information about other services or
  • Select 'Home' to return to the ASIC Connect home page. 

If you selected 'Pay Later', a yellow screen will appear to state 'Pay Later - You have successfully applied to register a business name'. 

This invoice will be emailed to your email address that was added in this transaction, not the email address associated with your ASIC Connect account. Payment must be made within 10 business days. 

You can also watch our video tutorial on How to register a business name for the first time.  

What is an ASIC key?

Your ASIC key is a unique number used in ASIC Connect that helps us establish your identity and protects your business information by making sure only you and those you have authorised can access it.

Learn more about ASIC keys

What is an AUSkey?

AUSkey is a single key to access government online services. In the future, you may no longer need different user IDs and passwords as AUSkey becomes accepted by more government agencies for their online services.

Learn more about AUSkeys

What is a corporate key?

A corporate key is an 8-digit number uniquely associated with a company’s ACN. Your company needs only one corporate key.

Learn more about corporate keys

What is an invitation key?

An invitation key is a unique key to register for, or connect to an entity in, the ASIC Regulatory Portal.

Learn more about invitation keys 

What is an industry funding security key?

Your industry funding security key is a unique number used to launch an online transaction in the ASIC Regulatory Portal that will enable us to calculate your final industry funding invoice. You will be prompted to submit business activity metric information on the operation of your business in the previous financial year.

Learn more about industry funding security keys

Last updated: 18/07/2017 05:20